Travel
Caroline Beteta Returns to Brand USA as Interim CEO
The appointment comes as Brand USA President and CEO Fred Dixon prepares to rejoin NYC Tourism + Conventions.
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Business
Why Brand USA Can’t Market the NFL
Destinations can capitalize on hosting a Super Bowl, World Cup, or Olympics — but DMOs are often constrained to marketing around the event, not through it.
Travel
Brand USA’s Covid-Era Funding Windfall Is Running Thin
A one-time $250 million boost from Congress let Brand USA operate with a nearly fully funded budget after a dramatic cut to federal funding — but that extra funding is about to run dry.