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School branding

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‘Children are naturally drawn to beauty’: the head of the ‘fake’ Issey Miyake preschool on their pleated uniforms

Ms Lam Montessori’s head of school reveals teachers wear a different Japanese designer after their chic clothes drew online envy “Does anyone know what the deal is Ms Lam Montessori … and why all their employees wear Issey Miyake … every day … I’m confused and a bit jealous,” asked one commenter on the Williamsburg subreddit last week, sparking a unexpected viral moment for a chain of Brooklyn Montessori preschools. The poster was responding to photos on the Montessori’s website of the teachers’ uniforms: raspberry, cobalt and apple green dresses in plissé fabric. They appeared to be from the

Topic: School branding | RocksNews