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JioStar

Entertainment

JioStar’s Kevin Vaz Urges Indian Government to Restore BARC TV Audience Ratings as Media Sector Hits $28.9 Billion

Leading Indian streamer JioStar’s Kevin Vaz has called on India’s government to immediately restore BARC audience ratings, using the inaugural address at the FICCI-Frames conference to warn that the data gap is leaving broadcasters, advertisers and agencies without dependable numbers heading into the festive season. Vaz is the CEO of entertainment at JioStar and chair […]

Entertainment

Prime Video, Sony, JioStar, Zee and NDTV Chiefs on How Connected TV Is Reshaping Indian Storytelling

Connected TV is changing what Indian media companies make, not just where audiences watch it, with Prime Video now developing shows around whether audiences will watch them together, executives said at the FICCI-Frames conference in Mumbai. Streaming began as a largely solo experience, Gaurav Gandhi, VP and head of Prime Video for Asia-Pacific and Australia-New […]

Topic: JioStar | RocksNews