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AI discovery is moving closer to transaction. Travel brands must become legible to machines without surrendering the memory, service, and loyalty advantages that set them apart.
Europe’s overtourism fix depends on two systems it doesn’t control: AI search that favors the obvious, and overly complicated transport that discourages the curious from visiting less familiar places.
AI’s value in travel will come down to execution. As it moves into core workflows, travel companies will need to build the integration and governance required to make AI a dependable part of everyday operations.
For now, AI personalizes the message, but it doesn't personalize the recommendation.
Every new travel assistant wants to simplify my life, starting with another introduction.
Booking already has tools that organize trips. Vayo's proposition is that AI can turn the itinerary into something more: a system that learns how you travel, watches the entire trip, and starts working before you ask.
Under stricter regulation across a fragmented travel market, executives overseeing AI in European travel operations are now being forced into nuanced and challenging conversations.
Netflix-owned Eyeline Studios is using generative AI to replace locations, rebuild crowds and change lighting after filming, while developing tools that could even let directors reposition the camera once an actor’s performance has been captured. “We’re not prompting our way into shots and movies. That’s not who we are,” Mohsen Mousavi, Eyeline’s VP of Virtual […]
The deal has faced months of delays and pushback, coming to represent a thorny issue of how far bankruptcy code should go to protect employee privacy as AI makes rapid advances.
LYON, France — Hong Kong filmmaker Tsui Hark paid an emotional tribute to Nansun Shi, his former wife and longtime producing partner, at the Lumière Film Festival on Sunday, saying he deeply missed the pioneering producer, who died in July. “I miss my partner, Nansun, who helped me on so many projects over so many […]
Skift's Data + AI Summit in Europe this week just showed that AI may be changing travel distribution and internal operations, but booking volume is another story.
Prime Video has taken global rights to Turkish TV powerhouse Ay Yapim’s AI movie “Çukur: Vartolu,” a spin-off from its hit series “Çukur,” known internationally as “The Pit.” “Çukur: Vartolu” is produced by Ay Yapim under its Singapore-based artificial intelligence studio AI Yapim that in August launched the AI-generated historical drama “Castle Walls” also on […]
Amex GBT may be a software, payments and meetings company for business travel, but it’s also selling trust — and its chief privacy officer said that’s what it built its AI governance around.
Travel AI wins when it removes work without removing the parts of travel people actually want to enjoy.
The test is whether deep live pricing and trust engineering beat horizontal agents on convenience alone.
When the going gets tough, the tough get going to places like Iberseries & Platino Industria. Its 6th edition, also a pre-Mipcom warm-up, ran over Sept.29-Oct. 2 at Madrid’s Matadero, its rehabilitated orange-red brick former slaughterhouse. That setting seems appropriate. There’s little evidence that Ampere Analysis’ maxim, coined a couple of years ago – a […]
India is betting that open digital infrastructure can make its vast, fragmented tourism supply easier to discover, book and eventually surface through AI.
Hilton's CEO says he wants to make booking through AI agents easy. For now, Meta's Muse struggles to pull a price from hotel group sites, and OTAs may remain an easier door.
The European Union (EU) has introduced some of the world's strictest Artificial Intelligence (AI) laws.
Hotel tech investments keep climbing, but profits aren't keeping pace. Can hotels promise that AI will mean no job cuts and a payoff on the P&L at the same time?
